Business Plan?

business plan

What the heck is that?

When the idea for this website came about, the first thing my military man said was, “This is great, you should make a business plan”

A what?

What in the world is a business plan? I don’t have a degree in business and the closest thing to any kind of business class I ever took was economics 101. And to be completely honest, I don’t remember ever discussing a business plan. So that’s when I Googled it and realized it’s actually a thing!

As I developed a plan for my new adventure, I did a lot of research to make sure this is the right path for me. Surely by now, you have read my bio and maybe my first blog post? In case you are still wondering what the heck I’m doing, I’m sharing a piece of my notebook with you to show you where we are heading and what Raise A Little Kale is all about.

What does your business believe in?

Education, encouragement, back to basics, motivation, no shame

You would never want to be seen as…

Judgmental, arrogant, unresponsive, uneducated

You would never want your content to be…

Boring, empty, no purpose

How would you describe your writing?

Personable, storytelling, humorous

What words would describe your blog?

Fresh, exciting, interactive, encouraging, easy, motivating

What feelings do you want your brand to evoke?

Encouraged, happy, enlightened, determined

I plan on keeping this page of my notebook (maybe even laminating it) to make sure that I remain on this path. I hope every post is enlightening and motivating and is a match to help keep that fire burning.

So enough about me and my business plan. Let’s get started.

Next up? Goal writing 101. Bring your paper, pen and a positive attitude.